the immersive parking experience
CARSPAZE™ USA, Inc is an innovative, unique, and multi-patented advertising platform, centered on the ability to print digitally, photo-quality images onto specially developed fire retardant materials. The CARSPAZE™ platform has been sold in Europe since 2007, and was launched commercially in the United States in June 2008. CARSPAZE™ provides a new and unique immersive media platform targeted for use in parking garages at or near retail centers, through the use of branded zones bearing advertising on walls and free-standing frames in front of parked cars. These zones also serve both to aid orientation within the garages, as well as to improve dramatically the quality of the experience offered to drivers and shoppers.
CARSPAZE™ works in conjunction with agencies and brands to develop themes unique to individual advertisers, using these themes to brand several series of zones consisting of 10 spaces each, per parking garage selected. Advertisers can utilize individual zones, or can combine several zones to dominate areas, floors, or whole garages. Using its unique integrated platform of high resolution printing, combined with innovative lighting, design and technology, CARSPAZE™ is able to transform the parking experience for the consumer, deliver enhanced brand identification and retention to advertisers, and increase sales for the retail centers in proximity to the parking garage.
Due to regulations limiting the use of flammable items in parking garages, only five materials may be used in any quantity within such structures: steel, brick, glass, ceramic, or concrete. It is for this reason that parking garages have in the past been unable to offer significant advertising, due to strict regulations limiting the use of flammable items in these locations.
CARSPAZE™ USA, Inc. now has a patented process that can grant advertisers an immersive media experience that also abides by all fire code regulations.